Friday, March 21, 2008

Service advertisment

This is the prepaid service that provide by Digi. Prepare service in Malaysia are provide by three telecommunication company which are Celcom, Maxis, and Digi. Since mobile phone now become a trend that everyone should have one so either prepaid or post paid service are needed by everyone mobile phone owner.

For anticipated audience according demographics, prepaid service are suitable for all age group but main target on teens and young because it is more cheaper than have post paid service that have monthly fees either you dial or not. It is suitable for all gender, education level.

For income level, prepaid service is targeting on low and middle level, all marital status and family size.

For anticipated audience according psychographics, audiences that having economical and exciting lifestyle, lower or middle social class, all opinion oriented, activities or attitudes.

For more information can visit http://www.digi.com.my/prepaid/why_prepaid/pre_index.do

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